UnivMenu
Pricing

The Universal Menu, priced by the day.

Understood by every guest, for less than a cà phê sữa đá a day — start free, and pick a plan once it's working for you.

Beta testing in Vietnam — join now and your menu is free until 30 September 2026. Every menu also gets 14 free days of its own. No card required, every add-on unlocked.

Pick a plan by menu size

Starter
Up to 50 dishes
9,700₫/day
290,000₫/month

Small family spot — phở, bún, cơm + drinks.

Each add-on90,000₫/month
All 5 add-ons
bundled
290,000₫/month
(save 36%)
Start free trial
Scale
121–200 dishes
19,700₫/day
590,000₫/month

Large venue, multiple menu sections.

Each add-on150,000₫/month
All 5 add-ons
bundled
590,000₫/month
(save 21%)
Start free trial
Enterprise
201+ dishes
33,000₫/day
990,000₫/month

Hotels & chains — dedicated support.

Each add-onIncluded
All 5 add-ons
bundled
Included
Start free trial

Prices exclude 10% VAT.

How we count: if your drinks list is 50 or fewer we do not count it at all; above 50, every 5 drinks counts as 1 dish. Toppings, extras and size upgrades never count. If a venue serves mostly drinks — food under 20% of the drinks list — every 3 drinks counts as 1 dish.

Add-ons

What are add-ons?

Add-ons are optional, monthly extras that help your menu sell better — from dish photos to your restaurant's story. Every add-on is unlocked for the whole of your free period, however long yours turns out to be. When it ends, keep only what actually brings in more guests — or bundle all five for a discount.

Photo gallery

Upload a cover photo, category photos and individual dish photos — change them anytime.

Guests see: appetising dish photos right on the menu, before they order.

Featured dishes

Flag the restaurant's best-selling dishes.

Guests see: a ⭐ badge, a dedicated filter, and a "Chef's picks" line on the menu.

Your story

A hero tagline plus a description for each category — automatically translated into every menu language.

Guests see: a menu with personality, telling the restaurant's story in their own language.

Custom look

Four ready-made presets plus your restaurant's own accent colour.

Guests see: a menu page that actually looks like your brand.

Menu order

Order categories the way you actually sell.

Guests see: starters, mains, drinks — in the order you want guests to order.

COMING SOON

Kitchen Queue — orders straight to the kitchen

Orders flow live from the guest’s phone to a kitchen screen, with zero delay.Dish names stay in Vietnamese — the kitchen never sees a translation.Ready alerts for guests included.

Under 9,700₫ a day — 290,000₫/month, every plan

Kitchen Queue is charged separately, in addition to the 5 add-ons bundle.

Join the waitlist

Refer UnivMenu — earn 40% of what the restaurant pays for the first 6 months, then 20% for as long as they keep paying.

Paid monthly, automatically.

Create a mockup for a restaurant
FAQ

Before you decide

Why is pricing based on dish count?

Every dish we translate, check and maintain across eight languages is work we carry every month, so the count is the fairest measure — small restaurants pay less, larger ones pay proportionally. It is the food menu that sets it: a drinks list of 50 or fewer is not counted at all, and toppings, extras and size upgrades never are. The full rule is under the plans above.

How long is the free period, and what happens when it ends?

Start before 30 September 2026 and your menu is free until that date; every menu also gets 14 free days counted from the day it starts, and if those run past 30 September 2026 we let them finish. Whichever of the two falls later is the day the menu becomes payable — 1 October 2026 for a menu that starts early — and every add-on is unlocked for the whole of it. When it ends you pick the plan that fits your menu, then decide which add-ons to keep. If you haven't picked a plan, the menu pauses — your data is kept safe and you can reactivate anytime.

Do the prices include tax?

Prices exclude 10% VAT. Tax is added to your invoice at checkout.

Will I get an invoice?

Yes. You receive a valid e-invoice via our payment partner for every payment.

What if my menu keeps growing?

Add dishes freely. Once your dish count crosses your current plan's threshold, we automatically move you to the right plan at the next billing cycle — no disruption, no surprise fees.