UnivMenu
Pricing

The Universal Menu, priced by the day.

Understood by every guest, for less than a cup of milk tea a day — start free, and pick a plan once it's working for you.

Start before 30 September 2026 and your first 30 days are free. After that, 14 days to try. No card required, every add-on unlocked for the whole free period.

Pick a plan by menu size

Starter
Up to 80 dishes
HK$10/day
HK$290/month

Small family spot — rice plates, noodles, roast meats + drinks.

Each add-onHK$90/month
All 5 add-ons
bundled
HK$290/month
(save 36%)
Start free trial
Scale
151–250 dishes
HK$20/day
HK$590/month

Large venue, multiple menu sections.

Each add-onHK$150/month
All 5 add-ons
bundled
HK$590/month
(save 21%)
Start free trial
Enterprise
251+ dishes
HK$33/day
HK$990/month

Hotels & chains — dedicated support.

Each add-onIncluded
All 5 add-ons
bundled
Included
Start free trial

No VAT/GST in Hong Kong — the price you see is the price you pay.

How we count: if your drinks list is 50 or fewer we do not count it at all; above 50, every 5 drinks counts as 1 dish. Toppings, extras and size upgrades never count. If a venue serves mostly drinks — food under 20% of the drinks list — every 3 drinks counts as 1 dish.

Add-ons

What are add-ons?

Add-ons are optional, monthly extras that help your menu sell better — from dish photos to your restaurant's story. Every add-on is unlocked for the whole of your free period, however long yours turns out to be. When it ends, keep only what actually brings in more guests — or bundle all five for a discount.

Photo gallery

Upload a cover photo, category photos and individual dish photos — change them anytime.

Guests see: appetising dish photos right on the menu, before they order.

Featured dishes

Flag the restaurant's best-selling dishes.

Guests see: a ⭐ badge, a dedicated filter, and a "Chef's picks" line on the menu.

Your story

A hero tagline plus a description for each category — automatically translated into every menu language.

Guests see: a menu with personality, telling the restaurant's story in their own language.

Custom look

Four ready-made presets plus your restaurant's own accent colour.

Guests see: a menu page that actually looks like your brand.

Menu order

Order categories the way you actually sell.

Guests see: starters, mains, drinks — in the order you want guests to order.

COMING SOON

Kitchen Queue — orders straight to the kitchen

Orders flow live from the guest’s phone to a kitchen screen, with zero delay.Dish names stay in Traditional Chinese — the kitchen never sees a translation.Ready alerts for guests included.

Under HK$20 a day — HK$590/month, every plan

Kitchen Queue is charged separately, in addition to the 5 add-ons bundle.

Join the waitlist

Refer UnivMenu — earn 40% of what the restaurant pays for the first 6 months, then 20% for as long as they keep paying.

Paid monthly, automatically.

Create a mockup for a restaurant
FAQ

Before you decide

Why is pricing based on dish count?

Every dish we translate, check and maintain across eight languages is work we carry every month, so the count is the fairest measure — small restaurants pay less, larger ones pay proportionally. It is the food menu that sets it: a drinks list of 50 or fewer is not counted at all, and toppings, extras and size upgrades never are. The full rule is under the plans above.

How long is the free period, and what happens when it ends?

Start before 30 September 2026 and your first 30 days are free; from 1 October 2026 the free period is 14 days. Either way, every add-on is unlocked for the whole of it. When it ends you pick the plan that fits your menu, then decide which add-ons to keep. If you haven't picked a plan, the menu pauses — your data is kept safe and you can reactivate anytime.

Do the prices include tax?

No VAT/GST in Hong Kong. There is no sales tax to add, so the price you see on this page is the price on your invoice.

Will I get an invoice?

Yes. You receive a valid e-invoice via our payment partner for every payment.

What if my menu keeps growing?

Add dishes freely. Once your dish count crosses your current plan's threshold, we automatically move you to the right plan at the next billing cycle — no disruption, no surprise fees.